WELCOME TO THE NEW RULES OF IMPACTFUL CUSTOMER ENGAGEMENT

When a shopper, guest or diner enters your establishment, you want to deliver the kind of service that will earn loyalty and repeat visits. And with MPact from Zebra Technologies, you can. With our unique locationing technology, you can automatically provide every customer who walks in your door with the most customized and personalized experience possible, on every single visit.

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LOCATION–BASED TECHNOLOGY

MPact is the only indoor locationing platform to unify Wi-Fi and Bluetooth® Smart technology, improving locationing accuracy, while allowing you to connect to the most possible customers and capture more analytics and insight. Service is re-defined through impactful interactions with customers via the one device they almost always have in hand – their mobile phone. The result? Instant visibility into where customers are in your facility – and the ability to automatically take the best action to best serve each customer at any time during their visit.

Who is Using MPact?

RETAIL

Retailers can send shoppers a personal greeting as they enter the store, deliver special offers based on buying history or dwell times, provide step-by-step directions to a specific product in the store or send an associate to help a shopper in a dressing room.

HOTELS

Hotels can greet guests, invite them to use their mobile phones to check in and open the door to the room, and send location-based targeted special offers as guests move around the property — for example, a discount at the spa or the pool bar.

RESTAURANTS

Restaurants can greet guests by name, allow them to place and pay for orders via their mobile phones – instead of waiting in line in the café or drive-thru, and send a personal goodbye and a coupon for the next visit when they walk out the door.

The MPact Advantage

ACCURATE

MPact provides three tiers of locationing for customer engagement - presence, zone, and position. With this advanced locationing capability, you will know who is in the facility, where they are, how long they are in certain areas, and what type of products they're shopping for to provide a personalized shopping journey that elevates the experience.

RELIABLE

MPact has class-leading reliability no matter what the network environment. Whether it's Wi-Fi locationing, with Zebra Technologies' scalable Wi-Fi portfolio powered by the WiNG 5 network, or it's the micro-locationing enabled by Bluetooth® Smart technology beacons, you get extremely accurate locationing capability.

COST EFFECTIVE

With a unified platform that delivers both Wi-Fi locationing and Bluetooth® Smart based microlocationing to engage customers at the right time and the right place, MPact delivers a cost effective solution.

Provide the right offers, the right assistance and the right information, right at the moment of decision.

Comprehensive Solution for Indoor Locationing

This complete solution offers everything you need to get up and running in as little as day — from beacons and access points that provide the location data to tools that make it easy to deploy beacons and integrate your loyalty applications to the cloud-ready software that allows you to easily view the volumes of data in an easy-to-read format. Solution components include:

Bluetooth® Smart Beacons

Our family of Bluetooth® Smart beacons can operate in various modes, including iBeacon™. Beacons enable the next level of customer engagement by providing real-time location triggers and notifications, prompting customers to make that purchase — and purchase more.

Installation & Maintenance Toolbox

Make beacon deployment easy and managing a beacon network even easier with this installation toolkit. Whether you choose to utilize iBeacon™, battery save or MPact mode, this toolkit helps you stage all the tags you need with ease. The easy-to-set up software allows you to select beaconing frequency, beacon range and beacon transmission mode in an instant. It also checks the accuracy of your floor plan as you install the beacons to help prevent, among other things, too much spacing in between tags.

WiNG 5 Access Points

Our comprehensive portfolio of access points can provide high performance secure wireless networks and locationing information — presence (customer is in your facility), zone (customer is in a specific area in your facility) and position (actual customer location)

Software Development Kit

We offer a Software Development Kit (SDK) that enables easy integration of your loyalty app features into the iOS and Android smart phones that your customers use. Customers just need to opt-in to take advantage of personalized notifications, special offers and more that can be based on past buying history.

Location & Analytics Software

MPact comes with cloud-ready software that aggregates location data from Wi-Fi & Bluetooth® Smart, providing insightful analytics on customer visits as well as visibility into the health of the beacon network. With an HTML5 front end and a hadoop backend for big data to crunch through the millions of client end points, this solution is scalable and ready for any IT architecture, from the corporate datacenter to the private cloud.

OUR SOLUTION ECOSYSTEM

Coffee Bean Technology

LThe Social-ID Marketing Platform integrates into Zebra Technologies' MPact Platform for Mobile Marketing, AirDefense Services Platform (ADSP) and WiNG Express solutions to offer personalized and real-time marketing for retail, shopping centers, airports, e-commerce, consumer brands, education and hospitality. It delivers engagement based on social network data and indoor location while customers visit a website, e-commerce, mobile app or retail facility.

The platform offers social login and plugins for website, e-commerce, mobile apps, Facebook fanpage, Instagram and Wi-Fi to capture a customer's social profile that is saved in a "live" database and used for personalized and real time engagement..

Phunware

Phunware is a pioneer of Multiscreen as a Service (MaaS), the first fully integrated services platform that enables brands to engage, manage and monetize their anytime anywhere users worldwide. Phunware's engageME™ offering provides a fully configurable, immersive, location-based mobile experience for Apple iOS and Google Android devices with pre-packaged versions for shoppers, as well as travelers, fans, patients and more. Phunware's engageME™ offering leverages location technology such as Bluetooth Smart technology, including Zebra Technologies MPact, iBeacon, high-density indoor Wi-Fi and GPS to enable marketers to delight their users with highly interactive, contextually relevant, location-based experiences that until now were out of reach to most. Visit our website to schedule a free evaluation.

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Swirl

Swirl is a leading enterprise-class beacon marketing provider helping large-scale retailers leverage the power of mobile to attract and influence consumers while they shop in stores. Top retailers such as Timberland, Kenneth Cole, and Alex and Ani use Swirl's patent-pending micro-location technology to increase store traffic, customer engagement and sales conversions. The company is led by an accomplished entrepreneurial team and backed by top-tier investors including Hearst Ventures, SoftBank Capital, Longworth Venture Partners and General Catalyst Partners.

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aisle411

aisle411 is a leading indoor maps platform for retailers servicing over 12,000 retail stores for global leading retailers. For shoppers, aisle411 makes shopping in-stores easier, allowing them to map products, offers and lists by aisle location, as well as discover unique information based on a shopper's in-store location. For retailers, aisle411 offers a mobile in-store location services platform that allows them to reach shoppers at the shelf, with context and location relevant information that enhances the shopper experience. Benefits include driving additional store trips, bigger baskets and store associate efficiencies.

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Digby

Mobile technology's collision with brick and mortar stores challenges retailers to keep up with consumers who are better connected, better informed and more nimble than ever before. Digby's Localpoint platform enables you to become proactive in the buying process by connecting digital engagement to the physical world. With Localpoint embedded in your branded mobile app, you can seamlessly guide a consumer's purchase path across channels: driving store traffic through location-relevant marketing, personally engaging your customers in the brick and mortar store and developing new insights into consumer visit patterns across your locations. Digby, powering millions of apps in thousands of locations around the world, has been enabling top brands since 2006 including Cabela's, HP, Kohl's and many more.

Codigo

Whether it's consumer apps, enterprise apps, mCommerce, games, augmented reality or responsive websites, Codigo ensures the best user experience with apps and websites that are relevant, beautifully crafted and has a back-end that allows full client flexibility. By using Zebra Technologies' MPact platform, Codigo has created a way to dial-in to your customers when they walk by or walk into your store. A mobile app that sends e-Coupons directly to customer's phones while they shop, giving them timely reminders or allowing them to play games and interact while they shop! It also provides customer's behaviour analytics.

Retailigence

Retailigence is an online-to-offline (O2O) marketing platform for driving product sales, in-store. Retailers who connect their in-store product availability to Retailigence and MPact, can track shopper interaction from thousands of online and mobile properties through to in-store arrival. Retailers using the platform can measurably increase foot-traffic, acquire brand-funded marketing programs, and increase basket size from product-specific data insights that target shoppers with the highest propensity to buy in-store and guide those shoppers along the most convenient path-to-purchase.

Aislelabs

Whether it's consumer apps, enterprise apps, mCommerce, games, augmented reality or responsive websites, Codigo ensures the best user experience with apps and websites that are relevant, beautifully crafted and has a back-end that allows full client flexibility. By using Zebra Technologies' MPact platform, Codigo has created a way to dial-in to your customers when they walk by or walk into your store. A mobile app that sends e-Coupons directly to customer's phones while they shop, giving them timely reminders or allowing them to play games and interact while they shop! It also provides customer's behaviour analytics.

GET STARTED TODAY.

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CONTACT US

Interested in learning more about MPact? Send us a message. We'd love to hear from you.

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